On July 30, 2019, Franklin Apprenticeships announced that it has signed the Consumer Technology Association’s (CTA) White House’s Pledge to America’s Workers.

The Pledge currently has more than 50 CTA members — including previous signatories Amazon, Apple, AT&T, Best Buy, Ford, HP, IBM, Johnson & Johnson, Microsoft, Toyota, VISA, and Walmart — that have committed to more than two million new opportunities, almost 30 percent of total pledges. Franklin Apprenticeships has pledged to train 2,500 technology workers.

The consumer tech sector indirectly supports 18.2 million American jobs and almost 12 percent of U.S. GDP. But there aren’t enough skilled workers to fill the growing number of job openings in emerging technology sectors including 5G, AI, and Cloud Computing.

According to CTA’s Future of Work survey, tech executives report that software development, data analytics, and engineering are the tech skills in highest demand, with 74 percent of those saying it’s difficult to find candidates with the right skills.

“With workforce development in the tech arena being a critical issue in the U.S., we are honored to be a member of CTA and support its participation in the Pledge to America’s Workers,” said Kimberly Nichols, CEO and Co- Founder, Franklin Apprenticeships. “Apprenticeships are a cost-effective workforce solution that has proven to benefit both businesses and individuals.  As a part of the Pledge, we will prepare workers who are entering the workforce — and those that are underemployed, unemployed, or displaced — for in-demand careers, which will help ensure employers have the skilled labor they need to succeed.” 

Click here to read the full press release, or contact us to learn more about how our digital apprenticeship programs are changing the American workforce.